Play Second Fiddle :
In America, we seem to be fascinated with the myth
of the self-made man or woman. We're constantly
pointing out examples of people who
supposedly "single-handedly" changed the face of
the American landscape. When thinking of
companies like Microsoft, Apple, Disney, Sears and
Mary Kay Cosmetics, we're tempted to tie their
success to the efforts of one person, whether it is
Bill Gates, Steve Jobs, Walt Disney, R. W. Sears or
Mary Kay Ash.
Of course, on some level, we know that these
individuals aren't responsible for the entire success of
their organizations. However, we generally credit
them with being the primary movers behind the
dream. And yet, in each case, they were only half of
the equation. Each of these people had early
business partners that made it possible for them to
ever get their dreams off the ground.
Bill Gates did not start Microsoft by himself. He had
a partner named Robert Allen. The same is true for
Steve Jobs, who co-founded Apple with Steve
Wozniak. In the same way, Walt Disney was joined
by his brother, Roy, and Richard Warren Sears had a
partner too, Alvah Roebuck.
Even the legendary Mary Kay Ash had an early
partner. As you may know, Mary Kay planned the
launch of her revolutionary new company from her
kitchen table. What you might not know is that she
was joined every step of the way by her husband.
In fact, when her husband tragically died just days
before the launch date, Mary Kay was originally
unsure whether she should continue with the plan, as
he was such an essential part of the company.
And I could continue with example after example, but
I think I've made my point: you shouldn't try to go it
alone. Your greatest chance for success is to find a
trusted ally and partner. This is the case, even if
your goal is to achieve success in some pursuit that
is usually considered solitary in nature, such as
writing. Even in writing, partnership pays off.
It certainly paid off for Tim LaHaye and Jerry Jenkins,
the co-authors of the Left Behind series. Together,
they have been able to write a series of books that
has sold more than 65 million copies (and counting).
The same is true for Mark Victor Hansen and Jack
Canfield, who together produced the Chicken Soup
for the Soul series, which has sold more than 80
million copies.
Play Second Fiddle (Part II)
Therefore, if you're currently sailing to your destiny
all by yourself, it may be time to pick up a first
mate. You will reach your destination much faster
together. And, in some cases, you might even
consider hiring a captain and being his or her first
mate. Think about it. It might not be particularly
glamorous to be the lesser known half of a successful
duo, but it certainly pays off. After all, I really don't
think that Paul Allen and Steve Wozniak are
complaining each month as they make their way to
the mailbox to receive their dividend checks.
In the same way, you shouldn't hesitate to hitch
your wagon to someone else's star. It's better to
reach the heavens in someone else's shadow than it
is to burn up on the ground in your own spotlight.
I've come to this realization in my own business. I
like being the Boss, the Head Honcho, the Big
Cheese. Who doesn't? However, a few months ago,
I made the decision to hire a CEO for DASH, Dennis
Sneden. As a result, I'm no longer the person with
primary responsibility for running the day-to-day
operations of the company. And guess what? It's
been one of the best decisions I've ever made.
I get to benefit from Dennis' incredible organizational
skills. And while I'm now playing "second fiddle" in
his orchestra, we're making much more beautiful
music together than I could ever make alone.
Therefore, as you continue on the road to success,
be on the lookout for opportunities to team up with
others heading in your direction, even if it means
that you might have to ride "shotgun" (or even in the
backseat). It's much better to reach your
destination as a passenger than it is to drive yourself
around in circles.
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